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In the joy of digital advertising, understanding key metrics is important to measure success and optimize ad revenue. One of the most commonly used metrics for publishers, advertisers, and marketers alike is ecpm. eCPM serves as a standard metric to evaluate the profitability and satisfaction of ads, helping advertisers figure out how much revenue…[Read more]

In the joy of digital advertising, understanding key metrics is important to measure success and optimize ad revenue. One of the most commonly used metrics for publishers, advertisers, and marketers alike is ecpm. eCPM serves as a standard metric to evaluate the profitability and satisfaction of ads, helping advertisers figure out how much revenue…[Read more]